Marketing vs. IT

Date: January 23, 2022

Technologies advancing at a speed we can’t keep up, before Marketing teams demanded and directed Information Technology (IT) teams to search for new solutions to support their strategies, today we have a different scenario, where numerous tools are present to not only to support but to automate marketing decisions. Big Data, CRM, Artificial Intelligence, Automation, […]

Human Chat Bots

Date: January 5, 2022

Through mobile apps we communicate while isolate, information goes so fast that is hard to follow and remember. People are not using the internet anymore, but instead the opposite is happening while we feed with all the information as possible a living organism that we label as Artificial Intelligence. Meanwhile human behaviors are clearly changing […]